In order to grow your sales, increase customer satisfaction, and keep tabs on quality, you must have your finger on the pulse of your market.
This all comes to mind because of something I stumbled upon on in cyberspace. The square
watermelon! The problem with a big round watermelon is that it is hard to store and hard to slice (as it rolls around the counter, slipping out of your watered fingers) Turns out, this Japanese farmer is an expert marketer. Check it out at the BBC site.
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